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Gemini vs Coinbase: Which one is better?

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If you’ve done any research on cryptocurrency exchanges, you’ve come into the dilemma of choosing between Gemini vs Coinbase. There is no universally right solution to queries of this nature; rather, the “optimal” exchange depends on the individual circumstances of each situation. Luckily, you can rely on us to make the right decision.

After picking which cryptocurrencies to invest in, choosing a place to purchase, store, and manage your crypto holdings is one of the most crucial decisions, you’ll have to make as a crypto investor. Your initial purchase of cryptocurrency will need to take place on an exchange, regardless of your long-term storage strategy. Perhaps you’re curious about the differences and similarities between Gemini vs Coinbase.

Relatively, institutional investors are a perfect choice for Gemini than Coinbase. Still, we’ll go through the characteristics of each and some key differences to help you better understand the distinctions between the two.

Coinbase

First, before making any final decisions, let’s compare Coinbase to Gemini, the third largest cryptocurrency exchange overall (with roughly $6.5 billion moved each day).

The site first launched in 2012 with bitcoin as its primary currency of exchange, but it has subsequently expanded to support other cryptocurrencies. Now that Coinbase has gone public in April 2021 and supports over a hundred different cryptocurrencies, you can buy shares in the company using different payment methods.

One of Coinbase’s primary goals has been to make it easy for newcomers to the cryptocurrency market to get their feet wet. Also, the company’s focus on remote work and the lack of a physical location for its employees exemplifies its commitment to the decentralized nature of cryptocurrency.

In addition to its extensive cryptocurrency selection, Coinbase stands out because of its Coinbase Earn function, which enables users to earn micro-amounts of cryptocurrency by completing educational content about different digital currencies. Offering free cryptocurrency this way is a great way to promote newer, less well-known crypto projects.

Gemini

Let’s look at our introduction of Gemini before we compare it to Coinbase. Our in-depth comparison is almost ready to begin, but before we get there, let’s first investigate Gemini in greater detail.

When the attention was on Coinbase, it was a big deal; now it’s time for Gemini to make headlines. According to trading volume, Gemini is just eleventh among the world’s largest exchanges, well behind the top ten. In a single day, about $250,000 is exchanged, a tiny fraction of the volume on Coinbase.

You shouldn’t pass up Gemini because it’s a little out of the ordinary. Although it did not begin operations until 2014 (two years after Coinbase), the exchange quickly made up for the lost time by becoming the world’s first licensed ether exchange. Later, it became the first exchange to sell bitcoin futures contracts and the first exchange to be approved to trade Zcash. That’s not awful at all.

When comparing Gemini vs. Coinbase and other exchanges, it’s crucial to have access to as many cryptocurrency options as possible. While it is accessible to (ambitious) novices, it is more ideally suited to experienced traders and institutional investors. For instance, it offers the cutting-edge ActiveTrader platform, with perks like charts and a wide selection of trading pairs. Additionally, it provides stricter security than Coinbase by adhering to KYC and AML rules.

If you’re still confused about who the winner of the Coinbase vs. Gemini fight is, have no fear; we’ll get there soon.

Comparing Gemini vs Coinbase

We can now compare Gemini vs Coinbase fairly because we have established their backgrounds. We’ve shown that Coinbase serves the needs of individual investors better than Gemini does those of institutions. However, let’s compare the costs of using Gemini vs Coinbase so that you can make an informed decision.

Fees

It is wise to compare Gemini fees vs. coinbase fees, as this is the primary focus of many traders weighing Coinbase pro vs. Gemini. Although Gemini’s transaction costs vary per trading method, those for web orders over $200 are 1.49%, while those for the ActiveTrader platform are lower. The fees on Coinbase are comparable, coming in at 0.5% per trade and 1.49% for bank-to-bank transfers. However, by using Coinbase Pro, you may reduce these fees significantly.

Features

Putting aside the price differences, what can you accomplish on Gemini and Coinbase? Gemini Earn offers up to 8.05% APY, and Coinbase’s staking rewards program pays out up to 5% APY so that you may make money with your cryptocurrency on either platform (in addition to its Coinbase Earn program).

Then again, what separates Coinbase pro from Gemini? Coinbase’s strengths lie in the quality of its curated news feed for the cryptocurrency industry and the depth of its training materials for would-be cryptocurrency investors. Moreover, it may notify the user instantly if the value of their preferred cryptocurrency (as selected by the user) changes.

In the case of Gemini, the exchange’s own Gemini Pay program enables you to spend your cryptocurrency holdings at stores that have joined the program. In addition, it offers a specialized service to help portfolio managers.

Customer service

Gemini excels in customer service, as one might expect from a platform intended for institutional investors, by being available through phone and online chat around the clock. However, Coinbase’s customer service is limited to emails and social media postings, so there’s no assurance you’ll get a speedy answer if you have an issue.

It’s also important to note that Gemini and Coinbase aren’t the only two cryptocurrency exchanges online; they may be the most well-known. Whatever market you use, it’s best practice to move your funds to a multi-currency wallet like Gemini or Coinbase. Another option is to put your money to work for you.

Verdict

Gemini or Coinbase are safe bets. Both leading exchanges offer user-friendly crypto trading interfaces with outstanding security and no flaws.

Coinbase provides a more comprehensive coin selection. Coinbase is a good choice if you plan to buy several coins.

Gemini ActiveTrader cuts trading fees. Even minor differences in commissions add up for long-term bitcoin investing.

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Business & Finance

Essential Thing About Freight Forwarding

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Freight Forwarding

Freight forwarding is one of the most popular means of international transportation. It applies not only to businesses but also to people. Freight forwarding companies are in charge of managing the movement of products between two locations. Each cargo is completed by various carriers, ranging from air freight to ocean freight and, in some cases, train freight!

It may appear a complicated process, but the information provided here will teach you everything you need about freight forwarding for international shipments.

What Is a Freight Forwarder?

Freight forwarders are companies in charge of shipping products between two locations. The entire procedure is carefully planned and can include everything from warehousing to overseas delivery. They act as an advisor between shippers and transportation providers, negotiating the optimal route for all parties.

There Are Six Steps

Freight forwarding is a complex operation, but it can be divided into six steps to make it more manageable and understandable.

  • Export haulage is the movement of products from the source to the freight forwarder.
  • Customs Clearance (Export) – required for international shipping, products are cleared to depart the country.
  • Validation and Handling – Following clearance, products are inspected and validated against the documents submitted.
  • Customs Clearance (Import) – When everything arrives at the right spot, officials review the paperwork for the right products.
  • Destination Handling – items are handled at their final destination, which includes the movement of commodities to the warehouse.
  • Import Haulage – the items are moved to the final destination at the opposite end of the journey.

A Hassle-Free Option

Freight forwarders seek to reduce the costs associated with international export and import. They have experience in all aspects of the supply chain, from packing to managing customs from country to country.

Excellent for Business

If you are moving items to consumers on a large scale, then the right freight forwarder is all you need and will significantly help your business. Their knowledge and expertise will ensure that your items arrive on time every time while also saving you money.

Uncontrollable shipping delays

Freight forwarders can’t prevent errors or delays in overseas shipping. Sometimes they can’t fix problems. Bad weather, breakdowns, port delays, and last-minute modifications can happen.

You’re Responsible For The Paperwork

While your freight forwarder will manage practically all aspects of the overseas shipping process, you will be responsible for paperwork completion. This is critical if you do not want service interruptions!

There Are Product Restrictions

International shipping is strict when it comes to banned commodities you cannot send. There are strict rules to follow, including the prohibition of:

  • Toxic and flammable liquids
  • Drugs
  • Batteries
  • Perishable goods
  • Alcohol

You Can Ask for Extras

Some freight forwarders provide additional services such as warehouse storage, cargo tracking, insurance, dangerous goods handling, etc. The best thing to do is to ask!

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Business & Finance

Why Use AdExchanges to Market Financing Services to Your Clients

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Real estate companies are getting creative with how they market financing services to their potential clients. While some companies attempt to market services to all kinds of audiences, this method doesn’t always work. The advent of ad exchange platforms has created new opportunities for companies to reach their target audiences with laser precision.

Ad exchanges are online ad platforms allowing companies to buy and sell ad space on websites and apps that their target audiences visit. It happens in real-time and is automated, so companies quickly get their ad in front of their target audience. If you’re not already using ad exchanges to market your financing products and services, you should. Here’s why:

They Offer a Targeted Approach to Marketing

In today’s marketing landscape, reaching the right audience with the right message at the right time is key to success. Ad exchanges allow you to do that. Target your ad to people who match your target audience criteria. This includes demographics, interests, location, age, and the specific websites and apps they visit. This verifies that your ad reaches the people interested in what you’re offering, making them more likely to opt for your service or product.

For example, a real estate marketer uses ad exchanges to target people in the market for a new home. Filter your adexchange targeting to show your ad to people searching for homes in your area. Include those in the age range of first-time homebuyers who have visited websites about mortgages and home loans. Target people who have visited your competitor’s website.

They Offer a Wide Range of Ad Formats

Ad exchanges offer a wide range of ad formats to choose from. Find the one that best fits your needs. Some ad formats are well-suited for raising awareness about your brand and product. Other ad formats are better for driving traffic to your website or app. The most popular formats include display ads, video ads, and native ads.

  • Display Ads: Display ads are the traditional banner ads you see on websites. They come in a variety of sizes and are static or animated. Display ads are an excellent option to raise awareness about your brand or product. Use them to promote special offers or deals.
  • Video Ads: Video ads are becoming increasingly popular as more people consume video content online. Video ads grab attention and tell a story about your brand or product. People use them to drive traffic to your website or app.
  • Native Ads: Native ads are a newer ad format designed to blend in with the content of the website or app where they are displayed. They are less intrusive than other ad formats and are more effective at getting people to engage with your ad. They are used to promote products or services.

Experiment with different ad formats to see which performs best with your target audience.

They Provide a Platform to Reach a Wider Audience

Ad exchanges have a large pool of ad space to choose from. They cast a wide net and reach people you wouldn’t reach. It is useful in targeting a niche audience.

People in different stages of the home-buying journey visit different types of websites and apps. Ad exchange allows you to reach them at all points in the process.

They Are a Cost-Effective Way to Reach Your Target Audience

Ad exchanges are a cost-effective way to reach your target audience. You only pay when someone clicks on your ad. Budget for your ad campaign to avoid overspending.

Since ad exchanges allow you to be specific with your target audience, you will likely see a higher return on investment (ROI) for your ad campaign.

They Give You Flexibility and Control Over Your Ad Campaign

Ad exchanges are flexible. You can change your ad campaign on the fly to respond to changes in your target audience or the market. If you want to reach a new group of people or try a different approach, don’t wait for an ad campaign to end. Make changes and see results quickly.

Ad exchanges give you a lot of control over your ad campaign. Choose when and where people will see your ad and what type of ad you want to use. This allows you to tailor your ad campaign to your specific needs and goals.

AdExchanges Helps You Generate Leads For Your Business

Constantly refresh your ad inventory on ad exchanges so your ad has the potential to reach new people. This is useful for lead generation. Attach a link to your ad to a landing page where people sign up for more information. This way, you capture leads and nurture them until they’re ready to buy.

For example, if you’re offering a new financing product, target people who have recently visited a mortgage website or app. These people are in the market for a home loan and are interested in learning about your products.

You Get Faster Results With Ad Exchanges

Ad exchanges offer real-time bidding to get your ad in front of people quickly. This is useful if you’re looking for immediate results or want to take advantage of a current trend. Set up ad campaigns in advance and have them automatically start and stop based on your schedule.

Ad exchanges allow you to track your ad campaign in real-time to see how it’s performing. This allows you to adjust your ad campaign and focus your marketing efforts on the most effective strategies.

Use AdExchange Platforms to Market Financing Services to Your Clients

Ad exchanges are a powerful tool. They should be part of your marketing mix. In today’s marketing landscape, you must be where your target audience is. With Adexchange platforms, you reach your target audiences with highly relevant ads when they are most receptive to them. Use ad exchanges for marketing your financing services to clients and get the results you’re looking for.

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Business & Finance

What Is Amazon Lending?

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Amazon is a leading online retailer and cloud service provider with millions of sellers worldwide. If you sell products on Amazon, you may qualify for different types of loans to fund your inventory. Amazon lending is an umbrella term for various loan products available for e-commerce sellers on the platform. The term can refer to the lending program designed specifically for Amazon sellers but often includes other options.

The Amazon Lending Program

The Amazon Lending Program is a unique option for sellers on Amazon. As the name suggests, the program is designed for Amazon sellers only, so you must have an Amazon Seller Account to qualify. The lending program offers sellers short-term loans and doesn’t rely on credit card checks. Amazon examines your account, gross sales, customer reviews, and other aspects. 

How Amazon Lending Works

The Amazon Lending Program is invitation-only, meaning you must wait for Amazon to invite you to participate. Once invited, you can apply for a loan to fund your inventory. Amazon will recoup the loan directly from your future sales. To qualify for the lending program, you must be a small business owner selling goods on the Amazon marketplace. You’ll receive a lump sum amount attached to fixed interest.

Here’s more about Amazon lending:

1.    Loan Eligibility

The Amazon Lending Program is only available to e-commerce sellers with an Amazon Seller Account. Amazon will send you an invitation through your seller account. No public disclosures of the loan terms or eligibility are available. Sellers who’ve successfully applied for the loan suggest meeting the following requirements:

•    Sign up for the Amazon seller account
•    Sell on Amazon for several months (at least a year)
•    Meet a gross sales threshold 
•    Gather high customer satisfaction ratings
•    Follow all marketplace guidelines without violation
•    Avoid copyright and trademark infringement

2.    Loan Application

You can check eligibility by signing into your Amazon Seller Account. If you’re eligible, you can choose a financing option. Amazon offers term loans, interest-only loans, and line of credit loans. Review each option to select the most suitable loan for your needs. Next, complete the simple online application process and wait for your loan. Amazon will then disburse the amount

3.    Loan Terms

The Amazon Lending Program allows sellers to apply for short-term loans for inventory funding and store expansion. You can choose different repayment periods, including up to one year. The minimum amount you can receive is $1,000, while the maximum is capped at $750,000. Repayment terms and interest rates aren’t definitive, but Amazon charges lower interests than conventional business loan products.

Using Loans from the Lending Program? 

Amazon restricts how you use the loans received through the lending program. Unlike other business loans, you won’t receive a withdrawable lump sum amount. The loan is only available for inventory financing, so you can use it to replenish or expand your Amazon inventory. You’re restricted to the Amazon inventory, meaning the loan can’t be used on any other marketplace. This restriction is one of the few shortcomings of the Amazon Lending Program.

Pros of Amazon Lending Program

•    Leverage the Amazon marketplace
•    Enjoy an easy application process
•    Doesn’t require credit cards or traditional loan checks
•    Offers lower interest rates
•    Features fewer fees

Cons of Amazon Lending Program

•    Only available for Amazon sellers
•    Limited use of loan funds
•    Fixed deductions from the seller account
•    Your inventory acts as collateral 

Alternatives to the Lending Program

The Amazon Lending Program is the premier loan designed for sellers on the Amazon marketplace. Not everyone will qualify for the loan or find it desirable. E-commerce sellers have many other options when looking for business loans. You can take a term loan, personal loan, merchant cash advance, line of credit loan, collateralized loan, and more. Here’s a brief overview of the top alternatives to the lending program:

•    Merchant Cash Advance: MCA loans offer a lump sum amount for a percentage of your future sales. The loan plus interest is deducted directly from future credit and debit card sales. You need an excellent credit score and must meet the sales threshold set by the lender.

•    Business Term Loan: Refers to a traditional loan product available at banks, credit unions, and online lenders. You’ll receive a lump-sum payment with fixed interest and can pay through regular installments. Each lender has unique credit and sales requirements. 

•    Other Seller Loans: MCA and business term loans are the most recommended products for e-commerce sellers. Amazon sellers can apply for personal, peer-to-peer, and credit card loans. Such products may feature higher interest and fees and shorter repayment terms.

Funding for Amazon and eCommerce Sellers

Are you looking for a reliable Amazon lending option for your online store? The official ALP program is one of many options. You can consider other options if you don’t qualify for a loan through the marketplace’s direct lending program. MCA, business term loans, and lines of credit are all feasible. Make sure you choose trustworthy lenders that can guarantee easy access to working capital for your business. 

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